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Sunday, September 16th, 2007

Domain Name Appraisal – things you should know

Those of us who often sell and purchase domains, know that once the site is established, has some incoming links, traffic and PageRank, the price raises significantly, though we are unable to really estimate the domain’s worth ourselves. Many factors play a role here and if you are planning a high-price sale or purchase, it’s always better to turn to experts who will apraise it for you

dndynamics.jpg In my quest for a decent Domain Name Appraisal company, I discovered dndynamics.com, and after comparison to other companies in this industry I found them to be the best. First of all, they have a money back guaranteed policy, which no other domain appraisal company offers. Secondly, if you are in a rush (for instance, want to bid on auction for a certain domain, but not sure if it really worth the investment) — you can get an express, 24-hour or less appraisal (standard express appraisal is only 10$ extra). Lastly, they offer the highest paying affiliate program in the domain appraisals industry, that brings you 40% off every referral’s payment (the prices vary, depending on appraisals type). It’s absolutely free to join, however, the 40% is a limited time offer, so hurry if you want to grab a big piece of pie before everyone else.

As I said already, there are a few types of appraisals; some involve human analysis of 2 or more people, others are done by one person (which is, of course, cheaper), and all of them give you an accurate minimum-maximum price range.

Moreover, there is a blog attached to their website, in which you will find a lot of freely posted useful information about the news in domains industry, new registry extension launches, tips on protecting your domain and more.

So the question is, do you need an appraisal? Of course if you purchase a domain for 30$ (or sell one) I’d say paying 29$ extra for appraisal is silly. However, when we come to sell an established domain for xxx$+, what if it in fact costs much more and you are losing thousands of dollars? On the other hand, what if you decide to buy a great name for a four figures sum, which seller “guarantees” to be the best investment, while in reality it’s a dropped domain with fake PageRank and some other downsides you might not even think about, however, experts easily pick up? After all, the domain appraisal that DnDynamics offer is cheap and risk free, so better save than sorry.


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