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…Not a very impressive record, though. After switching to the new design, I was convinced the CTR will remain the same or go a bit higher, bearing in mind this new theme has more “space” and is rather easy to navigate. Still, after a week with the new theme click through rate is down to [...]

It’s since Google purchased Feedburner, yet only now we see some signs of unity, and this first step is allowing access to Adsense.
So, if you are a publisher that did qualify, you can now have the ability to hook in your AdSense account with your Feedburner account, — and this allows to syndicate AdSense modules [...]

Looks like Google decided to improve their Adsense code a bit. Up until now, the whole ads square was clickable, no matter where you click, if your mouse slips  on Adsense, you get to view certain ads. Many publishers clicked by mistake on their own ads, and many advertisers complained about “visitors accidental clicks” that [...]

If you think Google does it out of purely noble intention, giving everyone an equal chance to rank high, regarding the capital you invested in buying links — you are wrong. Google does not really care weather you pay or not, however, they care WHO you pay to. Ideally, pay them, and advertise via Adwords.
Let’s [...]

Google spent a great deal of money on YouTube.com and now decided that showing one single ads banner at the top on the site itself is not enough, since most videos are viewed off-site anyway. So… YouTube is rolling out a new video unit with Google ads embedded into them. Publishers who run the [...]

Many webmasters, especially beginners, ask themselves, what should they do to monetize their sites. It’s not an easy decision and often you never really know what works for you unless you try, because some networks are more productive for one site, and never perform as good on another website or even page. Here, I [...]

Web 2.0 mania seized everyone and everywhere, and Google AdSense format did not fall behind this time. When you come to set up your Google ads, you will see the option of “Corner Styles”
Optionally, choose from one of our pre-designed corner styles.
There you can choose weather you want really rounded corners, slightly rounded or same [...]

Many “Adsense gurus” would offer you to buy their eBooks, which they wrote based on their own personal results and experience; such books won’t give you much information, they give you basic tips which any publisher learns himself within a few months anyway, and telling you that you need 10,000 visitors a day in order [...]