I’m going to give you some advice I wish someone had given me when starting out, about making your first few sales online.
The first and very most important thing for any startup business is to focus ALL your energy on getting your first few sales, because those first sales will start bringing in cash. You need that cash flow as soon as possible. Here’s why you should go after the money first: Most people focus on all the wrong things when they’re getting started. When they start running out of money, they panic and a few months later, they usually just quit the whole business. For example, a friend of mine started an online business. He started writing on his blog every day, but one day I noticed it had been a few months since I had seen his blog, so I asked him what happened.
Without fully realizing it, he was spending all his time creating a fancy logo. He was getting all the latest plug-ins. He was busy, so it felt like he was getting something done. A week went by, then a month went by, and after three months he had not made a single dollar. After a while of continuing to have nothing coming in, while you’re spending all this time doing all of these things, that really starts to almost get depressing.
You know, a lot of people they go through this same exact situation. After half a year they’ve spent all this time doing all of this stuff they thought would bring them money, but no cash is actually showed up in their bank account. Let’s assume right now that you’re at Point A and just getting started.
Point B: Your next goal is you’re having an online business or any business that’s bringing you cash flow.
If you want to get from point A to point B in the shortest amount of time possible, with the least resistance, you want to go there with a straight line. But most people get distracted. They are zig-zagging, taking a very long path, and wasting time. You’ve got your offer—whatever offer it is you’re promoting. Let’s say you’re an ElegantThemes affiliate and you’re promoting ElegantThemes, or let’s say you’re an affiliate for another product you found on Envato wherever it is.
You have a very simple goal, the straight line, which is to get people to click that link and be exposed to the offer to actually see the offer. People click the link, they watch the offer, they watch the sales presentation, and a small percentage of them will buy. When they do, you get a commission.
So that would be my advice to anyone who’s starting out. Just pick that shortest line from point A to point B, find the offer, and focus on getting people to that offer.
Place Online Ads
You’re only goal in life at this point—is to get traffic landing on your offer page, and buying whatever you’re promoting.
Focus all your efforts to get people in front of the offer. If you are targeting the right people—the people actually interested in whatever product or services being sold—then a few of them will click your ad and go to your offer landing page.
If you have enough people in front of the offer, then a small percentage of them will buy. And even if it’s only one or two percent… you can still make millions. I mean, I’ve made hundreds of millions of dollars on those kind of “low” numbers. Less than one-or-two percent of people who see my advertising are actually buying. But I still make very good money on those low percentages.
If you’ve got the right mindset, and you’re ready to start making cash online, the secret is pretty simple: Start by placing ads online. When you enough people clicking your ads, and they’re the right people, a small percentage of them will buy—and you will start getting paid.
Stick with just ONE marketing method
Here’s a tip that will help you avoid the trap most people fall right into… Don’t waste your time trying to learn ten different marketing methods of getting traffic.
Most people starting out will fall into this trap of trying all kinds of “traffic sources.” They try one traffic method. It doesn’t immediately work because they’re still very new at it, and then maybe they get an email from some guru telling them about this new secret traffic source. They buy that product, and now they’re on to learning the next traffic method. They constantly jump from one to the next, and they never truly master one traffic method or become proficient in it. And again, that causes no money to show up. In the next post, we will be talking more about getting traffic, and getting the right one for your website..
Choose Relevant Affiliate Program
So, what type of affiliate program will provide the most relevant ads for your blog? If you’re focused on a particular topic, you will want to join affiliates specifically associated with your content. For example, if you have a photography site, you might apply to be an affiliate with a camera equipment dealer.
Many bloggers start with Amazon Associates since Amazon sells millions of diverse products that are likely to be a fit for most bloggers. Amazon pays commissions of 4% to 15%, depending on volume and product type.
Create Content That Sells
Many bloggers will actually write reviews of products with affiliate marketing in mind.
[su_quote]”The power of a blog is that it’s easy to aggregate a lot of loyal fans for niche topics. This lends itself to making recommendations and providing affiliate links to those recommendations,”[/su_quote] – Chris Conrey
- Avoid distractions — Don’t get caught up in designing a logo or getting all the latest plug-ins. Just stick with promoting your products.
- Get from point A-to-B — Remember the quickest way from point A to point B is a straight line. Your goal is to get people to click that Ad link and to actually see the offer.
- Set up Paid Ads to drive traffic to your offer page, and a small percentage of people will buy your offer. That’s how you get paid. Or…
- Stick with ONE marketing method — I would just focus on Facebook marketing at first.