Category: Social Marketing

5 Tips That Leads To Valuable Competitive Insights

Many marketers use Google Alerts. For themselves and the competitors. Or they get an email every time with ‘see what competitor X is doing’. This enormous amount of competitive intelligence is not always used...

Do You Believe in Honest Sponsored Blog Posts?

The discussion is often about: tweets for which people get paid, Facebook pages that have to pay to be seen and Google that knows exactly where we have been or what we want through...

What Do Companies Need Now: Data-Driven Marketers

The more (digitally) recorded data becomes available, the more critical the collection and analysis becomes. Yet the majority of organizations still do not work data driven. And if this is the case, then analytics...

3 Common Beginners’ Pitfalls of Link Building

Link building is one of the strategies to make your website rank higher in Google’s search results. Link building is about obtaining relevant backlinks that refer to your own website. Google keeps an eye...

How to Begin Your Career As A Successful Blogger

In this digital age, it is possible for you to make your way as a successful blogger, regardless of your industry, niche, or specialism. Blogging is a fantastic opportunity for you to enjoy a...

4 Cost-Effective Methods to Promote Your Local Business

Local businesses are facing competition that’s as steep as ever. According to the Small Business Administration, there are about 28 million businesses in the United States, competing not only with each other but with...

Book Success With The Adoption of Digital Tools

Almost every organization is currently working on a certain form of digitization. Increasingly, this digitization relates to the employees themselves. After all, they have to start working in a different way. This is often...

4 Quick Tips For Optimizing Your Website

Changing something on your website often sounds awesome. Moreover, expensive. That does not have to be that way. I take you through 4 quick tips for your website, which you can efficiently perform yourself....