In today’s increasingly digitalized world, businesses of any size are at increased risk of a cyber attack. Whether you have been running your online store for the past few years, or are an SME that is just starting out, you…

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Advancement in technology has really made working from anywhere in the world a huge success. Unlike in the past when one must take long commutes to supervise his/her team members who are living apart. Many companies went through the trouble…

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You have 348 unread emails. This is the status of my boyfriend's mailbox. 348 emails that did not convince him to click on the title to view the content. That's sad. It means that 348 emails were sent by companies…

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A good design brief consist of so many different parameters. These parameters help a designer to make informed decisions. When you take the effort to inform your clients about these parameters and include them in their website design brief to…

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If you've noticed that your email marketing efforts have seen a decline in engagement amongst recipients in recent times, you're certainly not alone. There's no doubt that the digital medium has become saturated; a dizzying 2.4 million emails are sent…

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When striving to create and maintain a successful business venture, the customer must always be kept at the forefront of the mind. It is the customer, after all, that will ultimately decide whether or not your business proves to be…

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There was a time when getting in touch with your customers was a fairly straightforward issue – after all, the customer did not expect too much. Nowadays, however, that has all changed, and in today’s fast-paced world, being able to…

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As anyone who has ever taken a look at a single comment section knows, the internet is full of people who like to lash out anonymously. Whether it’s on Reddit, in forums, on social media, in Yelp reviews or on…

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There are a number of different ERP systems out there, each with their own functionalities and capabilities, suited to different industries and company sizes. It can be hard to decide which system to go for when many offer the same…

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Nowadays, businesses tend to focus on the profit and cash flow, a practice that has low chances of creating a brand that is trusted and appreciated by clients. Instead, small companies should focus on customer loyalty and retention for many…

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